Hi! I'm Rachel.
Senior graphic designer, illustrator, pet parent, music lover, paddleboard enthusiast, boulderer and most recently, boxer.
Profile
I have accumulated over eight years of professional experience in design and communications while working at Mashmob, a Belfast based design and communications agency.
Over this time I have honed my creative process and built upon my expertise in design for print and digital, web design, event design, spatial design, social media strategy and content design, animation, film editing, and illustration. I'm passionate about creating impactful visual content that resonates with the target audience and drives results.
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On top of my creative experience, I am known for my ability to take on any challenge, whether this involves learning a new software or skill along the way. As someone who enjoys a good puzzle I can't help but dive head first when it comes to finding the best solution.
Experience
Senior Graphic Designer & Business Development
Mashmob: ​2016 – Present
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I have had the pleasure of working on a wide range of projects for various clients across an array of different industries. I led the design and development of creative solutions across print, digital, and multimedia platforms, ensuring effective communication aligned with brand and business goals. Take a look at my projects.
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Freelance Photographer
Studio Kin: 2016 – 2017
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I captured a wide range of high-quality photographic content, including posed group photos, candid moments, venue ambience, action shots, and artistic images for use on social media, print & web.
Skills
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Critical thinking​​
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Attention to detail
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Great time management
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Problem solving
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Quick learner
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Organised
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​Self motivated
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Project management
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Strategy development
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​Communication
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Team working
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Business development
Design & Creative Skills:
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Design for print (pre-press, small + large format)
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Advertising campaigns
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Editorial design
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Packaging & POS
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Spatial design (interiors + event spaces)
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Signage design
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Livery design
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Hand-drawn + digital illustration
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Photography + photo editing skills
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Video + audio editing
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2D animation
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Branded templates in Microsoft Word + PowerPoint
Digital & Web Skills:
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Web design & prototyping
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Web development in WordPress, Wix + Squarespace
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Managing websites in Magento
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Landing pages in HubSpot + Zymplify
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Basic HTML & CSS
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Basic SEO
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HTML5 Google Ads
Marketing & Communication Skills:
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Content creation
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Email campaigns in Mailchimp + Brevo
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Social media strategy
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Proposal documents
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Event organisation
Tools
Proficient in utilising industry-standard design software such as:
Adobe Photoshop, Illustrator, InDesign, XD, After Effects, Premiere Pro, Media Encoder, Audition, Lightroom, Dimensions and Acrobat. As well as, Canva and Procreate.
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Development & management of websites, landing pages and campaigns in:
Wordpress, Wix, Squarespce, Magento, Zymplify, Hubspot, Google Web Designer, Mailchimp and Brevo.
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Planning, posting and analysing social campaigns in:
Sprout Social, Hootsuite, Loomly and natively on Instagram, Facebook and LinkedIn.
Administration, Business Development, Project & Team Management:
Microsoft Word, Excel and Powerpoint, Keynote, Sage Accounting, TMetric, Asana, Streamtime, GTM Hub and Hubspot.
Certifications
Cyber Foundations Certification
The Open University
Feb 2025
Social Media Marketing
HubSpot Academy
Feb 2025
